We are a beauty, wellness and lifestyle newsletter led by people of colour

We fuel the confidence of People of Colour to navigate the beauty, wellness, and lifestyle ecosystems with informed choices and self-belief. Our diverse, curated platform empowers you to rewrite your own definition of vibrant, fulfilling living.

black woman smiling with eyes closed

Skin of Colour, Celebrated

From melanin-rich glows to sun-kissed hues, we explore the unique challenges and joys of caring for skin of colour, featuring expert insights from POC dermatologists across the globe.

We delve into skincare, haircare, and makeup tips tailored specifically for skin of color, including Black skin, Indian skin, Latina, and Arab skin. We challenge conventional beauty standards and redefine what it means to be beautiful.

Keep reading below for our melanin-skincare edit which features world-leading experts in skincare for darker skin tones.

Wellness with a Global Soul

We explore holistic health practices that nourish the mind, body, and spirit. From ancient Ayurvedic wisdom to modern mindfulness techniques, we offer a diverse palette of wellness tools for a life of balance and well-being.

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Living Local, Living Globally

Discover the world through the eyes of local POC travel experts. Our "Live Local" series takes you on immersive journeys, unearthing hidden gems and cultural treasures in destinations around the globe.

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POC Experts lead the conversation

We take your health and wellness as seriously as we take our own which means we always speak to experts in the field when bringing you advice.

We strive to feature POC experts in our content, spotlighting POC dermatologists, aestheticians, medical and industry experts who live around the world. Below are some of the experts we have featured in our content.

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Empowered Voices, Inspiring Journeys

Discover the game-changers in the POC beauty, wellness, and lifestyle space.

We shine the spotlight on the remarkable founders and businesses spearheaded by people of color in the beauty, wellness, and lifestyle industries globally. We champion their creativity, resilience, and entrepreneurial spirit, paving the way for a more inclusive and diverse landscape.

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We peel back the red carpet and delve into the real-life beauty routines and wellness secrets of your favorite POC celebrities. Get ready for relatable tips, inspiring journeys, and refreshingly honest takes on what it means to be beautiful, inside and out.

Celebs Get Real

Our Team

We're a passionate collective of writers, editors and content creators, united by our commitment to representation and empowerment. Our diverse backgrounds and experiences fuel our creativity, ensuring that every story we tell resonates with authenticity and heart.

Founder

Operations

Yethmini Perera

Writer

Writer

Writer

Writer

Writer

Writer

Our founder is Deepa Somasunderam. She qualified as a barrister and practiced international law in the Hague and London for a number of years before launching The Beautiful Societies. 

Her goal is to bring you well-researched, high-quality, expert-driven content to answer all your beauty, wellness and lifestyle questions. She grew up in Colombo, Sri Lanka and lives in London.

Our Founder